This course emphasizes the importance of understanding customer needs, expectations, and perceptions to deliver exceptional products and services that lead to high customer satisfaction and loyalty.
What you’ll learn
- Gain a comprehensive understanding of the significance of customer satisfaction in business success.
- Acquire practical skills in measuring customer satisfaction using various methods and tools.
- Develop effective customer satisfaction surveys and performance indicators.
- Analyze and interpret customer satisfaction data to understand customer perceptions and trends.
- Understand customer expectations and needs to align products and services accordingly.
- Implement strategies for service recovery and complaint management to enhance customer loyalty.
- Foster a customer-centric organizational culture and prioritize customer satisfaction in business practices.
- Utilize customer satisfaction data for continuous improvement and benchmarking against best practices.
Requirements
Candidates must;
- Be proficient in English Language
- Have access to either a computer or smartphone with Internet connectivity.
- Be equipped with quality webcam and headphones
Duration & Fees
- Regular – 8 Weeks – ₦150,000
- Fast-Track – 6 Weeks – ₦225,000
Program Dates
- August – October, 2024
- October – December, 2024
- February – April, 2025
- May – July, 2025
Curriculum
- 8 Sections
- 24 Lessons
- 10
- Module 1: Introduction to Customer Satisfaction Management3
- Module 2: Methods for Measuring Customer Satisfaction3
- Module 3: Designing Effective Customer Surveys3
- Module 4: Data Analysis and Interpretation3
- Module 5: Understanding Customer Expectations and Needs3
- Module 6: Service Recovery and Complaint Management3
- Module 7: Creating a Customer-Centric Culture3
- Module 8: Continuous Improvement and Best Practices3
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