Market and Competitive Intelligence Masterclass

The Market and Competitive Intelligence Masterclass is an advanced-level program designed to equip participants with the knowledge and skills to gather, analyze, and utilize market and competitive intelligence effectively.

Course Overview

The course focuses on understanding the competitive landscape, identifying market trends, and making strategic decisions based on actionable insights. Participants will learn various techniques and tools to gain a competitive advantage in the business environment.

What you’ll learn
  • Provide participants with advanced knowledge and skills in gathering market and competitive intelligence.
  • Equip participants with the ability to analyze market trends and assess competitors’ strategies effectively.
  • Enable participants to make data-driven decisions and formulate informed business strategies.
  • Familiarize participants with the latest business intelligence tools and technologies.
  • Prepare participants to communicate intelligence findings in a clear and impactful manner.
Requirements

Candidates must;

  • Be proficient in English Language
  • Have access to either a computer or smartphone with Internet Connectivity.
  • Be equipped with quality webcam and headphones
Duration & Fees
  • Regular – 8 Weeks – ₦150,000
  • Fast-Track – 6 Weeks – ₦225,000
Program Dates
  • December, 2023 – February, 2024
  • March – May, 2024
  • June – August, 2024
  • September – November, 2024

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University of Ibadan

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