Course Overview
To benefit from tourism its development must be planned, controlled and “sold” using modern marketing methods, the tourism and travel markets and their products, and the needs and expectations of customers – must be understood and satisfied. This Program covers all these matters and more.
What you’ll learn
- Describe how historic travel patterns led to the formation of the modern tourist industry
- Outline the sectors of the tourist industry and the employment and career opportunities it offers
- List the main priorities of business and pleasure travelers and the ways in which travel destinations can appeal to both groups
- Explain how travel destinations and tourism businesses can effectively market and promote themselves
- Describe the role of tour wholesalers, travel agencies and online travel services in packaging and selling tourism products
- Explain health and safety procedures as applied to the hospitality sector
Requirements
Candidates must;
- Have at least a pass in English and Mathematics/Statistics at WASSCE, SSCE or GCE “O” level or NECO
- Have access to either a computer or smartphone with Internet Connectivity.
- Be equipped with quality webcam and headphones
Duration & Fees
- Regular – 10 Weeks – ₦150,000
- Fast-Track – 8 Weeks – ₦225,000
Program Dates
- August – October, 2024
- October – December, 2024
- February – April, 2025
- May – July, 2025
