Product Management

Product Management is the discipline of overseeing the entire lifecycle of a product, from its inception to its eventual retirement from the market.

Course Overview

Product Managers are responsible for defining the product strategy, conducting market research, gathering customer feedback, and collaborating with cross-functional teams to develop and launch successful products. Practical experience through internships, product development projects, or working as a product associate can also provide valuable insights and skills in the field of Product Management.

What you’ll learn
  • The principles and best practices of product management.
  • Skills in market research, user feedback analysis, and customer-centric product development.
  • Learning to define product strategies and align them with business goals.
  • Proficiency in agile product management methodologies.
  • Acquiring knowledge of go-to-market strategies and product launch tactics.
  • Learning to analyze product performance and make data-driven decisions.
  • Effective communication and stakeholder management skills.
Requirements
  • Analytical and critical thinking skills to assess market opportunities and make data-driven decisions.
  • Familiarity with product management frameworks and methodologies, such as agile or lean.
  • Basic proficiency in the English language, numeracy and computer literacy.
  • Candidates must have access to either a computer or smartphone with internet connectivity.
  • Candidate must be equipped with quality webcam and headphones.
Duration & Fees
  • Regular – 8 Weeks – ₦200,000
  • Fast-Track – 6 Weeks – ₦300,000
Program Dates
  • December, 2023 – February, 2024
  • March – May, 2024
  • June – August, 2024
  • September – November, 2024

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University of Ibadan

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